New markets, new products, new services and new ways of doing business require the participation of a wide range of disciplines in your organization. One group cannot make it happen by themselves. Unfortunately, and all too often, compensation plans are limited to the activity in which they engage on a standard day basis, so there is no incentive to look ahead, imagine what the world will be like in 10-20 years and dream of new markets for old products or new products for future markets.
These assets are your organization’s Intellectual Architecture. All of which can be leveraged in a variety of way to move markets, change directions, develop new products, tweak sales channels and, if necessary, change direction.But when was the last time your organization took an inventory of your Intellectual Architecture? Do you have at your fingertips all the levers and buttons you can adjust to steer the direction of a project, product or even the whole organization? Chances are you haven’t.
Our Innovation Incubator will guide your team through a process that will develop and maintain the core values of your company while letting your customers know that you are mirroring their values as well. In doing so, you develop the strength of integrity-based relationships both internally and externally, which establishes trust and loyalty for your brand. A key component needed to foster support as your company scales and sustains through innovation.